I am completely in love with the marketing campaign for Dreamworks' Puss in Boots. Every video, each spoofing an instantly recognizable commercial parody, that they've sent out to the interwebz has gone viral within minutes. This new one is, of course. based on the "Old Spice" commercials  featuring Isaiah Mustafa. Featuring the voice of Antonio Banderas , it's not only hilarious but spot-on.

Given the popularity of these spoofs, it appears that they are creating a demand for the film with an older audience. Some adults, myself included, may just show up sans accompanying children. I'm sure that suits Dreamworks just fine. Our tickets cost more.

Puss in Boots opens November 4 in the US & Canada and 9 December in the UK.

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