Dr. Seuss’ The Lorax is another one of those movies that feels as if we’ve been talking about it forever and I just want to see it already! (We just brought you the launch of the movie’s Facebook campaign for the 60 day countdown a couple of weeks ago but January feel s like it’s dragging. As usual). The movie is a  “3D-CGI …adaptation of Dr. Seuss’ classic tale of a forest creature who shares the enduring power of hope.”  Surely you remember it from your childhood, you know that window of time before  your misspent youth?

“The animated adventure follows the journey of a boy as he searches for the one thing that will enable him to win the affection of the girl of his dreams.  To find it he must discover the story of the Lorax, the grumpy yet charming creature who fights to protect his world.

Danny DeVito will lend his vocal talents to the iconic title character of the Lorax, while Ed Helms will voice the enigmatic Once-ler.  Also bringing their talents to the film are global superstars Zac Efron as Ted, the idealistic young boy who searches for the Lorax, and Taylor Swift as Ashley, the girl of Ted’s dreams.  Rob Riggle will play financial king O’Hare, and beloved actress Betty White will portray Ted’s wise Grammy Norma.

Dr. Seuss’ The Lorax is the third feature created by Universal Pictures and Illumination Entertainment (Despicable Me, Hop).”

I love the candy colored posters we’ve been getting for this and the animation seems appropriately Seussian (a style that seems to be a specialty of Illumination Entertainment). Of the two new international posters I like the Dutch version better since it includes The Once-ler. The Spanish version does give a nice glimpse of Thneedville. Dr. Seuss’ The Lorax opens March 2 in the US, but not until 27^th July in the UK.

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